About This Video
In 1976 at age 23, Jeff Pierce began a business with no business plan. He knew he wanted to be his own boss. He knew he liked to help people. He knew there was potential on the southern side of 287 outside of Henrietta, Texas to sell ... something. He had his parent's support. His dad, George, gave direction and his mom, Nancy, encouraged him to keep going.
Jeff got to work under the hot Texas sun and began welding using his skills learned from the #TexasFFA. Since much of his money went into the land and building, he little left for inventory. So, he got creative. He sold consignment goods.
Listen has Jeff shares what it was like in those early days.
It was hard but he didn't give up. After 50 years, PIERCE is a manufacturer of Ranch Equipment, Winches and Controls.
We are pulling for you, today and always.
